Premier Alliance Re-brands as root9B Technologies (OTCQB: RTNB) Company to Focus on Cybersecurity and Regulatory Risk Mitigation

NEW YORK, Dec. 1, 2014 /PRNewswire/ — Premier Alliance, a leading provider of cybersecurity and regulatory risk mitigation services, is changing its name to root9B Technologies, Inc., and its OTCQB ticker symbol to “RTNB,” effective with the commencement of trading today.

This re-branding initiative is consistent with the Company’s previously announced strategic shift to accelerate the industry-leading capabilities of its wholly-owned cybersecurity subsidiary root9B, and to focus primarily on cybersecurity and regulatory risk mitigation.

“We remain focused on providing services for a growing number of clients in the financial, retail, aerospace and government sectors,” said Joe Grano, Chairman and Chief Executive Officer of root9B Technologies (f/k/a Premier Alliance). “We believe this re-branding effort will help elevate root9B’s profile, and emphasize our expertise, game changing approach, and technological edge to companies, agencies, and governments around the world.”

About root9B Technologies, Inc.
root9B Technologies, Inc. (OTCQB:RTNB) is a leading Cybersecurity, Regulatory and Risk Mitigation Company. Headquartered in New York City, root9B Technologies (formerly Premier Alliance) has been helping its clients deliver results that improve productivity, mitigate risk and maximize profit since 1995. Its clients range in size from Fortune 100 companies to mid-sized and owner-managed businesses across a range of industries, including local, state and federal government agencies. For more information, visit

Media Contact:
Robert Zito (917) 692-0747

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